WORKSTEAD

Website Design and Ecommerce for WORKSTEAD

 

Through our engagement in website design and e-commerce development, Workstead is not only furnishing the design community with functional products but also securing a prominent position in the industry.

Workstead is a Brooklyn-based design studio founded in 2009 by Stefanie Brechbuehler and Robert Highsmith, specializing in custom lighting products and architectural/interior design.

Our relationship with Workstead began in 2011, providing them with website design and graphic design services, focusing on developing their visual identity design and key touch-points for the brand. As part of this initiative, we undertook the design of a portfolio website that not only showcased their body of work uniquely but also integrated e-commerce web development functionality. The challenge was to visually communicate their design philosophy and sensibilities. The outcome was a new identity and site that, much like their work, is robust and affluent, while maintaining a sense of simplicity and efficiency. This collaboration has played a pivotal role in establishing Workstead as a leader within the industry.

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