Fry Reglet

"The reaction from our Fry group internally and the design community at large has been overwhelmingly positive. I am so grateful to have The Future Forward as a part of our team."

Juli Novick

Director of Marketing

Website development and brand identity for Fry Reglet


Through the digital design system we created, Fry Reglet is empowering architects and designers to shape the built environment.

The extensive product catalog of Fry Reglet spans thousands of products across various categories. Utilizing a comprehensive digital marketing strategy, we delved into the diverse needs of different audiences, devising tailored plans for each user journey. In our capacity as a brand identity design agency with a creative content studio, we then crafted an intuitive design system that showcases their offering in an easy-to-digest format but also incorporates substantial content beneath the surface.

The custom web design has yielded a digital experience and brand platform that facilitates architects and designers in discovering the products and inspiration they seek. This, in turn, has led to a significant increase in generated leads, showcasing the success of the implemented strategies.

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